The beginning of the year comes with a lot of sales and promotions in the stores. Most brands bet in the bags to communicate the sales. With this opportunity, Antilhas (www.antilhas.com.br) offers the market bags that help in the promotion but also have a reasonable cost, aligned to the need to reduce expenses. An example of this strategy is the bags produced to O Boticário to its special promotion for men with more than 100 items with a 30% discount. The layout of the bags aims to promote the campaign. The same happens with the promotional bags to MyShoes brand that evidences the white and red word “SALE”.